virtual currency dedication
*Information at the time of adoption.
- Name of the organization or individual
- Etsuko Ichihara
- subsidy category
- Creation Grant
- Grant Type
- single year individual
FY30 Creation Grant [Single-year grant program] 2nd term



Business Overview
“Virtual Currency Dedication Festival ” is a project to create a new festival by collecting virtual currencies from all over the world and redistributing them for“ fertility of the land ” with the aim of “updating Shinto rituals. ”. The idea is to use virtual currency, which allows funds to be easily transferred across time and space, to expand citizen participation, which is the essence of the festival, through technology. The virtual currency dedication festival was actually held in a shopping district in Tokyo and was carried out with the cooperation of citizens. Citizens, companies, local governments, experts, entrepreneurs, and researchers who share the artist's vision "dedicate" various resources and technologies. Many collaborations were born, including a monster robot using animatronic technology, "Kizake" by fermentation designer Hiraku Ogura, Hannya Shingyo (Heart Sutra) synthesized by AI from Watashi Wa Co., Ltd., and electromagnetic festival music by Nikos Orchestra. Citizens and participants brought their own works of art, musical instruments and costumes and enjoyed themselves. About 16,000 visitors gathered in the shopping street for 2 days. Men and women from all walks of life, including local residents, participated in the virtual currency parade.
- Period of Activity / Project
- Saturday, November 9, 2019 - 10th (Sun)
- Venues
- Kawashima Shopping Street (Nakano Ward, Tokyo)
Profile
【 Ichihara Etsuko 】
Media artist, delusion inventor. Graduated from Waseda University's Faculty of Cultural Planning. He interprets Japanese culture, customs, and beliefs from a unique perspective and uses technology to create works that show new perspectives. It has been picked up by various media around the world because of its artistic qualities that can be enjoyed widely by those who do not know the context of art and its unique design in relation to Japanese culture.
Won the Excellence Award in the Entertainment Division of the 20 th Agency for Cultural Affairs Media Arts Festival, and was adopted by the Ministry of Internal Affairs and Communications Akino vation. In 2018, he received the Honorary Award in the Ars Electronica Interactive Art+ category, and was nominated for the STARTS PRIZE, a science and art prize presented by the EU.




