The purpose of this initiative is to plan and implement events enabling Sumida-ku residents as well as people and artists living in the Sumida River basin to engage with art and interact with each other on an equal footing. The event is aimed at attracting not only music lovers but also those who have no musical skills, in particular families with small children who have limited access to the arts; organizers therefore put particular emphasis on publicizing the event to schools and other child-related facilities. Moreover, the aim is for locals to not only perform but also be involved in the planning and running of the event, developing it into something proactively created by residents themselves.