Production, presentation, and sales involve office work, regardless of the creative field. Even if those of us working in the arts and cultural sector, know how to create artworks and projects, we rarely have an opportunity to learn the knowhow and etiquette of the admin and office work that underpins our activities – in other words, the business skills.
We bluff our way through because nobody tells us what to do, but it doesn’t always work. Some of us probably have feelings of inadequacy stemming from the experience of making trouble for our colleagues and business partners because of our haphazard methods.
With collaboration on the rise between arts and culture and other fields, these business skills are becoming more and more necessary as a common language.
This lecture will help you take the first steps towards gaining confidence in your work, making it more fun and more successful.
-People who notice they are always in the deficits after finishing a project and would like to learn how to make a budget statement from the beginning
-People who don’t know how to make business documents like invoices and proposals
-People whose creative work doesn’t reach ones who want it to, and doesn’t gain traction
-People who want to learn the business models for independence, incorporation, and realizing their vision for the future
-People not sure how to respond when problems occur
*All lectures to be streamed online (Reservation required/YouTube live).
*If you are unable to view a lecture on the day, you can also apply to access the archived video.
*All lectures are standalone. Please apply for your desired session(s).
*Accessibility: Japanese sign language interpreting, UD Talk speech-to-text support.
*Each lecture will have a dialogue section with management members of this program with questions to the lecturer.
*Lectures are conducted only in Japanese.
Total of 4 sessions between November 2023 and February 2024
Each session: 19:00 – 21:30 Lecture/Q&A session (including break).
– Monday, November 27, 2023: 1. Basic knowledge of business etiquette and skills (how to create business documents, respond to problems, etc.)
– Thursday, December 21, 2023: 2. Business plans/income and expenditure budgets
– Thursday, January 25, 2024: 3. Independence/incorporation skills for taking the next step
– Tuesday, February 27, 2024: 4. Starting with a goal in mind: An introduction to public relations/PR
1. Basic knowledge of business etiquette and skills (how to create business documents, respond to problems, etc.)
Lecturer: Kuniaki Yamada
Business etiquette and skills are common throughout society, and the creative field is no exception. By learning the basics, including how to write emails using the correct business etiquette and how to create business documents such as invoices and proposals, you will be able to communicate smoothly with clients and collaborators, and persuit creative work and project management with confidence. This lecture provides the first step towards acquiring the business skills that will remind you of the joy of creation in the true sense. We’ll also be looking at troubleshooting skills such as how to handle social media flaming and how to prevent cyberstalking, etc.
2. Business plans/income and expenditure budgets
Lecturer: Kuniaki Yamada
A business plan is a document designed to show to both internal and external parties your business outline for the future. It is not uncommon for people to start a business or project without a budget estimate and then end up in the red at the end with no income forthcoming.
In order to continue with creative activity, we must first safeguard financial strength. To achieve this, it is important to create a business plan for each project/activity and visualize the task schedule and earnings and expenses for each. A business plan is a blueprint for carrying out activities with confidence; it also serves as a document that reassures collaborators about getting involved in your business/project.
In this lecture, the aim is for you to learn how to create a business plan and income and expenditure budget, and develop skills that will improve the feasibility of your business/project.
3. Independence/incorporation skills for taking the next step
Lecturer: Kuniaki Yamada
Going independent as a self-employment or incorporating an organization are important choices at the turning point of stepping up or scaling up your activities. What happens when you switch to either model? What will differ from your activities to date? You need the knowledge to help you be certain which model is suitable for you, in line with your vision for the future.
This lecture will give you practical knowledge to help you understand the benefits, advantages, and disadvantages of independence and incorporation, the necessary procedural and business preparation, and what useful government/public services are available to you, to help you make choices for developing your activities in a more constructive and proactive way.
4. Starting with a goal in mind: An introduction to public relations/PR
Lecturer: Kazue Nakata
You want to promote the appeal of your work. You want more people to come to your performances and events. You need to create flyers, update your website and post on social media. But is that enough? Communication of information is an indispensable aspect of creative work nowadays, but simply going through the motions will not yield worthwhile results.
In this lecture, you will learn in a thorough and enjoyable way how to deliver information and communicate to meet your goals, by learning everything from the basics of public relations and PR to pointers for producing practice-based results.
*Program details are subject to change.
Kuniaki Yamada (Ciroci inc. CEO & Ciroci Law Office Representative Attorney)
Kazue Nakata (Representative of Kiten Kikakushitsu/Planner)
Applications open from 12 noon, Monday, October 2, 2023
Please make a reservation via Peatix (Account registration required in advance)
Applicants will be emailed the stream URL.
-1. Basic knowledge of business etiquette and skills (how to create business documents, respond to problems, etc.)
Peatix URL: https://businessskill-hajimenoippo-01.peatix.com/
-2. Business plans/income and expenditure budgets
Peatix URL: https://businessskill-hajimenoippo-02.peatix.com/
-3. Independence/incorporation skills for taking the next step
Peatix URL: https://businessskill-hajimenoippo-03.peatix.com/
-4. Starting with a goal in mind: An introduction to public relations/PR
Peatix URL: https://businessskill-hajimenoippo-04.peatix.com/
By 21:30 on the day of each lecture
Consultation and Support Division, Initiatives and Grants Department
Arts Council Tokyo, Tokyo Metropolitan Foundation for History and Culture
TEL: 03-6256-9237 (Weekday 10:00-18:00)
Onocoro (General Incorporated Association)
TEL：080-5383-0577 (Weekday 10:00-18:00)
Monday, November 27, Thursday, December 21, 2023 and Thursday, January 25, Tuesday, February 27, 2024